Post Graduate Program in Digital Marketing
Become a Certified Digital Marketer from Purdue University. Learn to create and promote your own website via Live Interactive Learning. Master basic and advanced digital marketing skills via Stukent Simulation, 10+ case studies, 20+ Projects, ChatGPT and AI Tools, and 35+ DM tools.
Leading Digital Marketing Course from Purdue University(7th Most Innovative University in US)
Learn via DM Simulation, 35+ Tools, Harvard case studies and Capstone Projects
Master sessions by Meta Blueprint trainers; Meta Exam Voucher worth $99
Leverage ChatGPT and other Generative AI tools(Blue Willow, Stable Diffusion, Well Said Labs)
Get a hands-on Live Interactive Learning experience with this Digital Marketing Course. Learn via fundamental and advanced material, preparing you for your Digital Marketing Career. Get a Meta Certified Digital Marketing Associate exam voucher worth USD $99 to showcase your skills.
Learn the essential components of digital marketing, including website creation, digital and behavioral landscapes, SEO, SEM, social media, mobile marketing, content strategy, and paid campaigns.
Explore various aspects of digital marketing like website creation, behavioral marketing, SEO, SEM, social media, mobile marketing, content strategy, analytics, and paid campaigns. This program also offers a range of electives, such as blogging, affiliate marketing, B2B marketing, and more.
Kick start your learning journey in the Post Graduate Program in Digital Marketing, in partnership with Purdue University, and explore everything about this digital marketing program. Get started in no time with our preparatory courses.
You can use the knowledge you've gained in this PG Digital Marketing program in this capstone project. You can choose from 5 capstone projects that will provide you with practical experience. The capstone project, the last in the learning process, will enable you to demonstrate your competence to potential employers.
Gain practical expertise in digital marketing by actively running live campaigns on your own via the Stukent Digital Marketing Simternship. Run PPC ads, conduct strategic keyword research, own audience targeting and segmentation, assess key performance indicators (KPIs), optimize landing pages, manage budgets, and more within this immersive simulation. Additionally, upon completion, you'll earn a valuable Digital Marketing Simternship certificate from Stukent.
Discover how to use ChatGPT and other Generative AI tools to enhance your digital marketing efforts. Leverage AI's capabilities to improve your online presence and engage with your target audience more effectively.
Attend online interactive masterclasses from Meta and get insights about advancements in the digital marketing field.
Attend online interactive masterclasses from Purdue Faculty and get insights about advancements in the digital marketing field.
Learn the basics of affiliate marketing and how to use it to promote your business effectively.
Learn how to create and maintain a blog for promotion and user interaction in this course.
Learn the basics of the ecommerce listing process. Learn how to promote your product and provide after-sales support.
Learn the basics of B2B marketing and various marketing techniques to increase your reach to B2B audiences.
Contact Us
( Toll Free )
[Simulation] Gain hands-on experience in ad management by overseeing a $125,000+ budget across search, display, and shopping ad campaigns.
Adidas is a German multinational corporation designing sportswear, shoes, and accessories. Aid in product launches and expanding reach to target audience.
GBS is a full-service community bank. Boost visibility, search engines ranking, expand customer base with diverse financial products and services.
ContractWorks, a contract management software with secure storage and on-the-fly search. Despite superior technology, they struggle to expand customer reach.
Toast, a high-end fashion retailer seeking assistance in reaching new customers, driving revenue, and maintaining brand guidelines and style amidst seasonal trends.
Skullcandy, a global brand revolutionizing audio, making high fidelity affordable and stylish. Engage with their youthful and adventurous consumer base.
Disclaimer - The projects have been built leveraging real publicly available data-sets of the mentioned organizations.
Jinsuh Lee teaches various marketing classes at Purdue. A Ph.D. in quantitative marketing, Lee puts the premium on the power of big data in marketing. He has developed data-driven marketing solutions such as loyalty and demand forecasting programs for top corporates like Samsung Electronics
Worldwide digital ad spending will reach USD 614.73 billion in 2020 as projected by eMarketer.
Expected new jobs in Digital Marketing
Companies prioritizing a digital-first approach
Growth in Social Media and Digital Marketing jobs
This Digital Marketing Program caters to professionals from a variety of industries; the diversity of our students adds richness to class discussions and interactions.
The application process consists of three simple steps. An offer of admission will be made to the selected candidates and accepted by the candidates by paying the admission fee.
Tell us a bit about yourself and why you want to do this program
An admission panel will shortlist candidates based on their application
Selected candidates can begin the program within 1-2 weeks
For admission to this PGP in Digital Marketing, candidates should have:
The admission fee for this Digital Marketing Program is $ 3,000
We are dedicated to making our programs accessible. We are committed to helping you find a way to budget for this program and offer a variety of financing options to make it more economical.
You can pay monthly installments for Post Graduate Programs using Splitit, ClimbCredit or Klarna payment option with low APR and no hidden fees.
We provide the following options for one-time payment
Date
Time
Batch Type
23 May, 2024
08:30 CDT
25 May, 2024 - 30 Jan, 2025
08:30 - 11:30 CDT
Weekend (Sat - Sun)
Other Cohorts
Date
Time
Batch Type
27 Jun, 2024
08:30 CDT
20 Jul, 2024 - 30 Mar, 2025
08:30 - 11:30 CDT
Weekend (Sat - Sun)
Simplilearn’s Post Graduate Program in Digital Marketing covers the following in-depth digital marketing courses:
For admission to this Digital Marketing Course, candidates must possess one of the first two criteria:
The admission process for this Digital Marketing Course consists of three simple steps:
This Digital Marketing Certificate Course builds your expertise in the given field or domain. To add to that, getting a certificate from a prestigious university, a world-renowned one like Purdue University is going to add stars to your CV. This digital marketing program also includes 5 capstone problem statements, and over 35+ latest digital marketing tools that will make you job-ready the moment you graduate.
Accelerate your marketing journey with intensive marketing courses.
Uncover a World of Marketing Knowledge: Explore More Business Marketing Courses.
Meta Blueprint is one of the top and most popular Professional Digital Marketing certifications globally, testifying to your advanced-level competency in the digital advertising industry. With this PGP Digital Marketing course, you receive a free voucher to take up the Meta Blueprint Digital Marketing Associate program.
As a part of this Digital Marketing Certification training, you will receive the following:
Upon successful completion of this Digital Marketing Program, you will be awarded a certificate from Simplilearn in collaboration with Purdue University.
Once you pay the first installment of the program fee, you will get access to a preparatory course. You will have to go through these courses before taking the first class, which consists of self-paced learning content in the form of videos.
The Digital Marketing Certification Course covers over 35+ in-demand digital marketing tools, including, Semrush, Google keyword planner, google analytics, Moz, Spyfu, Facebook ads, Hootsuite, and many more.
You will learn some of the most in-demand skills during this Digital Marketing course, including, behavioral marketing, SEO, SEM, social media, email marketing, mobile marketing, content strategy, analytics, AI, automation, and emerging technology and more. You will also learn how to use ChatGPT and other generative AI tools in digital marketing. Not just that, you also get to attend masterclasses from the top faculty at Purdue University.
You will have to dedicate 6 months (at 5-10 hours/week) to complete this Post Graduate Program in Digital Marketing!
The following top online certifications are covered in this Digital Marketing Certificate Program:
To add on to that, you will also get masterclasses directly from the Purdue University faculty and Meta Master sessions when you enroll for this digital marketing course.
Simplilearn’s Digital Marketing Course includes the following key topics:
Yes, we recommend you to follow the content as mentioned in the learning path of this online marketing training. Following the same order will ensure that you are getting step-by-step guidance on online marketing.
This online Digital Marketing Course is a unique Bootcamp that features masterclasses from Meta and Purdue and Harvard Business Publishing case studies. This comprehensive program helps you learn about all the aspects of digital marketing and increases your practical knowledge by incorporating over 15+ industry projects and 5 capstone problem statements. Moreover, the program makes you job-ready so that you can showcase your skills to potential employers.
There are no prerequisites associated with our Post Graduate Program in Digital Marketing in India. Professionals from non-marketing backgrounds can also follow our curriculum easily.
We partnered with the Hootsuite Academy team to include the Hootsuite Platform Training course as part of this PG Digital Marketing Course. In this module, you’ll develop the skills to use core Hootsuite products to their full potential, boosting the impact of your social media efforts, driving results, and proving your ROI.
Once you've completed the Hootsuite Platform Training, you'll be ready to take the exam on the Hootsuite Academy website to become a Hootsuite Certified Professional. As a Simplilearn student, you'll get 50% off on this industry-recognized credential! Get certified for 50% off.
As part of this PG digital marketing course, you will get free access to the SE Ranking platform for 1 year. Once you complete the Search Engine Optimization (SEO) module (the first module) of the Digital Marketing Training program, you will get an exclusive promo code from Simplilearn to access the platform. In addition to SE Ranking, the course also covers tools like Google Analytics to enhance marketing strategies across various online marketing channels.
To ensure money is not a barrier in the path of learning, we offer various financing options to make this Digital Marketing course financially manageable. Please refer to our “Admissions Fee and Financing” section for more details.
The frequency of the Masterclasses delivered by Purdue is once per quarter.
Our dedicated team of teaching assistants are subject matter experts and will help you crack the digital marketing course on your first attempt. They help you enrich your learning experience, class onboarding, project mentoring, and job assistance. They are readily available during business hours to answer your queries and assist you in completing your digital marketing course.
Our highly qualified instructors are industry experts with many years of relevant experience. Each of them has gone through a rigorous selection process that includes profile screening, technical evaluation, and a training demo before they are certified to train for us. We also ensure that only those trainers with a high alumni rating remain part of our faculty. In addition, masterclasses will be taught by the permanent faculty of Purdue University, each with substantial industry experience.
You can participate in the JobAssist Program with the prerequisites listed below:
Contact us using the form on the right side of any page on the Simplilearn website, select the Live Chat link, or contact Help & Support.
Our dedicated team extends support to you via email, chat, calls and community forums. The on-demand assistance is offered to help you complete the digital marketing course. After you complete the digital marketing course, you will have lifetime access to the community forum.
Yes, you can cancel your enrollment if necessary. We will refund the program price after deducting an administration fee. To learn more, please read our Refund Policy.
* Disclaimer
This Post Gradaute Program in Digital Marketing is offered on a non-credit basis and is not transferable to a degree.
From a birds-eye view, digital marketing is an online marketing methodology that operates on meaningful insights from consumer behavior. While traditional marketing is all about branding and impressions, digital marketing focuses heavily on creating experiences for users, collating their actions and reactions, and building strategies and campaigns based on the collated data! Businesses in all domains easily market their products and services digitally on a global scale.
Due to the proliferation of online devices and access to digital media, there has been a phenomenal spike in demand for digital marketing professionals across business verticals and sectors in all fields of marketing. This course covers the fundamentals of digital marketing, providing a solid foundation in the field.
Below mentioned are some of the practice tests you can look into:
The most important responsibility of a digital marketing professional is to plan and manage digital marketing campaigns that promote a firm’s products, brands, and services. They monitor various performance metrics and assess them against goals. They also evaluate end-to-end customer experience across multiple channels and touchpoints. Our digital marketing training Program will help you become capable of handling all such responsibilities in any organization. This program is designed to equip participants with essential digital marketing skills needed for these roles.
Participants in our course are prepared for lucrative salaries as digital marketing experts, a role that is increasingly in demand across the globe. Gaining relevant experience and completing a Digital Marketing Program can significantly improve their earning potential as digital marketing experts. Here is a glimpse of the average annual salaries of digital marketing managers across major countries (source: Payscale):
India - INR 621,027
The US - $74,317
The UK - £35,634
Canada - C$70,589
Singapore - S$68,059
No, our Digital Marketing Course doesn’t require coding experience.
Post Graduate Program are certification programs and do not include any transcripts for WES, this is reserved only for degree programs. We do not offer sealed transcripts and hence, our programs are not applicable for WES or similar services.
Content Managers
Marketing Managers
Influencers
Project Managers
Sales Associates
Entrepreneurs
Business Graduates
Analysts
Digital Marketing Specialists
SEO Experts
Completing this course prepares participants for a variety of digital marketing jobs, including roles such as marketing specialist, SEO analyst, social media strategist, and PPC specialist.
Stukent’s Digital Marketing Simternship is a digital marketing simulation. It aims to provide hands-on experience in digital marketing through simulated scenarios where participants can apply their knowledge and skills in digital marketing to solve real-world challenges. You get to master ad copy, content creation, SEO, and more without spending any real money. Experiment, analyze, and refine your strategies to be fully prepared for the digital world with this simulation.
To gain access to the Stukent Digital Marketing Simternship in the program, learners need to complete the program up to the Social Media Marketing module. To get the maximum benefit from this simulation, learners should have completed and thoroughly understood the SEO, SEM, and SMM modules.